Uvex

I was part of the dedicated Lancôme team at Publicis Luxe for a year and a half. I mainly focused on product launch campaigns and overseeing the production of digital assets destined to retailers and social media platforms.
Here you can see the Uvex campaign, a range of products targeted to Asian markets and engineered to combat the negative effects of sun exposition








Brows

Brows is a Lancôme product range designed for eyebrow makeup.The « Brows Speak a Powerful Language » video showcases the important role of eyebrows in the communication of a variety of different emotions.







Lancôme e-commerce website

Within the dedicated Lancôme team, I have also taken part in the Lancôme e-commerce website redesign.
I implemented design systems and streamlined processes for the creation of campaign launches on e-retailer websites.

lancome.fr




  • Client

    Lancôme

  • Year

    2017

  • Roles

    Directeur Artistique, Directeur Artistique Social Media, Directeur Artistique Web

  • Agency

    Publicis Luxe

  • Team

    Jean Michel Roccuzzo, Pauline Moulay, Claire Laurent

Laurent

Directeur Artistique Web

Brands

Yves Saint Laurent Beauté, Armani Beauty, Lancôme, EDF, Boucheron, Biotherm, L’Oréal, Tag Heuer, Éducation Nationale, AG2R, Renault

collaborate with Laurent

An idea? A project?
Simply drop us a line to chat about it, and we’ll shape together the right solution for you.

brief his agent