Screen printed series of posters though and designed for PDP 2020 exhibition, Novi Sad (Нови Сад) in Serbia.
This year they wanted to focus on a word that is often overused and undervalued — process.
To honoured that topic, as a process, I decided to create with a constraint:
Use a unique shape, to create an infinity of others.
Lettering & Digital Artist in Paris (FR)
Launorma is a French Art Director, Illustrator and Lettering Artist. As a talented versatile artist, Laura creates letterings, visual identities but also illustrations. By working on all its touch points, she manages to fully design the brands that her style resonates with. Deeply inspired by 60's design, Laura's work also explores the Memphis and Hippie movements. By applying slightly outdated photoshop renderings to curved shapes, reminiscent of Pierre Paulin or Verner Panton furniture, she signs a psychedelic pop revival that leaves a delicious little bubble gum aftertaste.
Agencies
Skybox (Amsterdam), Leslie David studio (Paris), Martin Veludo studio (Amsterdam), WINK (Amsterdam), Agency L.O.V.E. (Paris)
Brands
Footlocker • Nike • Adidas • Adobe • Instagram • Zadig & Voltaire • Babor • Dolce & Gabbana • Givenchy • Davidoff • Remy Martin • Elle • Moo • Canva • Carolina Herrerra • KKW Beauty • Easywallz • Yellow Pop • Asics • Les Raffineurs • Escada • Adolfo Dominguez • Maimai…
Featured in
• PrintMag - Pop art flowers • Mindsparkle Mag - Pop art flowers • Grafik - Portrait & Design process • Etapes - No corner • Mindsparkle Mag - Water Matters Posters • Étapes (web) - "Synergie - Interview grand format" • Design News - "Le graphisme Augmenté" • Étapes n°232 (print) - "Les talents d'Adobe" - La Samaritaine • People of Print - Solo Artist - Portfolio presentation • Mindsparkle Mag - "Six months in Amsterdam"
