La Source
Series of shots
Art direction and production
-
Year
2021 -
Agency
les Serges
Noho Emani
Soft bottles - AI
Surreal Flowers
AZZARO CHROME
AZZARO - SOCIAL MEDIA
ORIGIN 1
Mugler - 3D Print
Flower By Kenzo - Poppy Bouquet
Mugler - Angel Refill
AI HAND MUGLER
Mugler - Nomade
Aura
Reel - Behind The obvious
MUGLER - Les Exceptions
Mugler - Angel
Illustration 2
Elie Saab
Flower By Kenzo
Flox - Higherman
Mugler - La Source
Logotypes
C à Vous
Sephora, L'homme du mois
H+M identity
Kenzo World - La nouvelle Eau de Toilette
Dior Homme intense
Mugler - Cologne
Photography
Cre4ture
Flox All Must Disappear
Mugler - Angel Nova
Frédéric
AD & Director in PLOUHA (FR)
Art Director and Producer, Frédéric Sofiyana develops a retro-futuristic nineties aesthetic, with some punk realism. Creative, curious and versatile, since the creation of the legendary studio SUBAKT in 2000, until the production of his last film for Dior, Frédéric as told many tales for brands, artists and those who love.
Brands
Alaïa, Azzaro, Clarins, Diesel, Dior, Elie Saab, Greygoose, Hennessy, Jean Paul Gaultier, Kenzo, Mercier, Sephora, Stella Cadente, Siemens, Thierry Mugler, Thomson, L'Oréal, Orange.
Featured in
1er Prix du Luxe Stratégie Condé Nast 2006 pour Kenzo, 1er Prix du festival du clip 2010 pour Flox the Words, Etape Graphique, Création Numérique, M magazine