Arcadienne
I am thrilled to present "Arcadienne," a custom typeface I meticulously designed for the esteemed Wearemerci agency, as part of the Les Arcs Bourg Saint Maurice identity. The versatility of this typeface extends beyond branding, as it was also utilized for the captivating "Antartique 2.0" exhibition in Bourg Saint Maurice.
Initially commissioned as a condensed brush typeface for titles, "Arcadienne" evolved into a comprehensive design solution. This condensed custom typeface is perfectly suited for titles and headlines, offering a captivating visual presence.
With three styles - Brush, Bold, and Thin - "Arcadienne" strikes a harmonious balance between form and function. Its condensed design optimizes space, while its expressive brush-inspired strokes bring dynamic energy to typographic compositions.
As a personal touch, seeing my work displayed prominently in the streets of my hometown, Les Arcs, fills me with great pride and excitement.