HARRODS TEAS, CHOCOLATES & CONFECTIONERY PACKAGING RANGE REDESIGN

Redesign of the Tea, Chocolate & Confectionary packaging for Harrods.
The "H" pattern designs are inspired by the iconic Harrods logo.
The "Tea pattern" is taken from a decorative detail found
on the outside of the building, a subtle way of conveying heritage.
The "Peacock" pattern is based on the peacock ceramic tiles of the famous Victorian Food Hall.

  • Client

    Harrods

  • Year

    2022

  • Roles

    Package designer, Illustrateur

  • Agency

    Smith & Village

Hélène

Package designer

Hélène

Package designer

Brands

Hotel Chocolat, Molton Brown, Marks and Spencer, The Body Shop, Burberry, L'Oréal, Shu Uemura, Garnier, Chanel, Issey Miyake, Boucheron, Reckitt Benckiser

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