Jason Polan was a New York based artist who depicted the everyday lives of people. In 2021 UNIQLO created a memorial collection that picks up designs from his vast collection of work and expresses his unique perspective and art style. Get It Studio was selected to create a series of distinctive videos to be released during the worldwide launch of this new exclusive collection.
We chose to use stop-motion animation techniques to enhance the playful storytelling aspect that best reflects the artists’ universe. Our aim was to highlight his approach to art which is full of joy and energy.
Various clip iterations were produced to be deployed across a multitude of media-channels (e.g. websites, posts, stories and in-store video displays). We produced and directed the creative process in stop-motion shooting and handled the post-production work for all the different animations dedicated to this collection.
Digital Art Studio in Jouxtens-Mézery (CH)
Get It Studio is the fruit of the collaboration between Lausanne-based designers Sandra & Alexandre. Constantly oscillating between the physical and digital worlds, they carefully design each element and develop tailor-made solutions, from idea to production, in order to unveil a new brand, launch a product or explain a concept. From art direction to design and animation, their collaborative and transdisciplinary method enables them to offer a broad content palette, always filled with emotions!
Brands
Google, Uniqlo, Logitech
Featured in
Slanted Magazine, Stir World, Aiga Eye on Design, Fubiz, Page Magazine, Inspiration Grid, We and the color
