Propaganda

[Client] Master Degree
[Year] 2020
[Made at] Penninghen

[Photography, Editorial, Web Design] 

Propaganda, deciphering the rhetoric of the image. Master Degree. Master of Art Direction at Penninghen, Paris.Being a designer and art director, a powerful tool was placed into my hands; that of being able to not only create images but also to manipulate them. This power can either be used in the most noble way or in the most questionable. This is why I decided to base my project on the theme of propaganda. Propaganda being the very origin of my profession, I couldn’t enter the corporate world without questioning how it works. The main aim of this project is to decipher images that have a didactic intent and to question the way visual codes can be used in order to evoke emotions and change people’s views and beliefs. The other objective is to guide graphic designers so they will exercise their creative power with more knowledge and in a more ethical way.Published on pangrampangram.com.

[Credits] Ambre Obela, Ismael Savane, Exocé Ka (Modèles).

  • Year

    2020

  • Roles

    Designer de Marque, Motion Designer, Photographe, Retoucheur Photo

  • Agency

    Kerma

Inès

AD & Motion Design

Publications and awards

Master's degree with honours from Penninghen, Parisian school

Brands

Sowvital, Db journey, Bobby, Louis Vuitton, L'Oréal

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