Promouvoir les couleurs optimistes et toniques de la nouvelle collection Miss Candy.
Construire un univers gourmand pour éveiller les sens des plaisirs sucrés au travers de 10 couleurs infaillibles. Permettre de se parer d’une fraicheur naturelle ponctuée de nuances acidulées. Un péché de gourmandise à savourer sans modération pour application facile et une tenue prolongée. Nappez, laquez, craquez pour la plus gourmandes des collections.
Integrated Creative Director in Paris (FR)
Creative by nature, entrepreneur by conviction and digitalist in essence, his qualities of creative hybrid but also of designer allows him to create new types of writing: instilling consistency, focusing on the brand platform, an imaginary, a strong territory to be combined on all the channels of a creative strategy. Successful experiences with advertising agencies, web agencies and start-ups have led David to design integrated communications, digital platforms, mobile applications and content creations related to efficient social interactions. This with the constant concern to reach the best creative expression of the strategic objectives to answer the challenges of transformation that they are business or usage to re-invent in order to touch users appropriately. These successful experiences in multi-disciplinary teams have earned David the opportunity to sign collaborative projects. This in a constant effort to maintain a privileged relationship with the various stakeholders of a project and the partners of a brand.
Agencies
Air-Paris, Betc, Brand Advocate, Cheil worldwide, Clm Bbdo, Cinco design, Ddb, Gabriel, Ici Barbès, Jesus, Jwt, Leg, Mc Cann Paris, Nurun, Proximity, Publicis, 133 lux, Rapp, Razorfish, Saatchi & Saatchi, St Johns, Young & Rubicam, Wunderman…
Brands
Air France, Chanel, Dior horlogerie, eBay, Ford Europe, Grimbergen, Kérastase, Lacoste, Le bon marché, Lancôme, Lanvin, L’Oréal, Martini, MasterCard, Nespresso, Nike, Oenobiol, Repetto, Ritz Paris, Saint Laurent, Stuart Weitzman, Veuve Cliquot, Volkswagen, Voyages-sncf…
Featured in
Lion Gold - L’Oréal 2015 / Grand prix stratégies - MasterCard 2013 / Cristal - Le bon marché 2008 / Prix UJJEF - Dassault Systèmes 2004 / Prix Net - Lexmark 2001 / Prix Intel - Lucent 2001 / Dauphin d’or - Schneider-electric 2000 / Grand prix stratégies - MSF 2000 - Grand prix stratégies Ford 1999
